CONCEPT DESIGN
Vow Foods
Vow Foods
Design Consultant
Design Consultant
Vow is a food technology startup based in Sydney, Australia, aiming to "make sustainable food irresistible with cultured meat".
As a design consultant, I worked with the Vow founding team to visually conceptualise the ‘Supermarket of the Future’, imagining what lab-grown meat products might look like in the next decade.
Vow is a food technology startup based in Sydney, Australia, aiming to "make sustainable food irresistible with cultured meat".
As a design consultant, I worked with the Vow founding team to visually conceptualise the ‘Supermarket of the Future’, imagining what lab-grown meat products might look like in the next decade.
Speculative design
We designed a range of products, from 'Crocodile Katsu', to 'Dodo Nuggets', each crafted into a full "mini-brand". The goal was to visualise how some of this futures-based products could look and feel on actual supermarket shelves.
The project required a deep conceptual dive at the exploration stage, followed by a diverse range of output: packaging, logos, print materials, product imagery, etc.
Jefa
Yummy
Backyard Studio
Backyard Studio
Backyard Studio
© 2024 All rights reserved to Chris Hagan.
© 2024 All rights reserved to Chris Hagan.
chris@bckyardstudio.com
+45 31 26 19 15
CONCEPT DESIGN
Vow Foods
Design Consultant
Vow is a food technology startup based in Sydney, Australia, aiming to "make sustainable food irresistible with cultured meat".
As a design consultant, I worked with the Vow founding team to visually conceptualise the ‘Supermarket of the Future’, imagining what lab-grown meat products might look like in the next decade.